Linkedin Profile Writing Service

As the world’s professional network LinkedIn’s entire value revolves around your personal profile. This means having a compelling profile is essential for getting found and building business on LinkedIn.

How People find you on LinkedIn (What Counts for Making Sales)

There are numerous ways. That people can find you on LinkedIn: Search Groups. How you’re connected diagram People you may know page Google search your company page updates posts who’s viewed Your profile etc. Part of the LinkedIn strategy we’re going to lay out here focuses on getting you found by. More of your ideal customers. From the perspective of trying to sell your product or service on LinkedIn the three things. That actually count are:

1) LinkedIn Search results Search results count the. Because your potential hot buyers use the search box to actively look for people who provide products and services. They need LinkedIn’s search engine is pretty “brute force” and doesn’t have the built-in intelligence of Google that means the search results are highly dependent on the keywords. You use in your profile — and the.

2) Updates and articles LinkedIn articles work. Because keyword-driven content. You publish appears in searches. Articles are often shared and liked expanding your reach significantly. They also appear in on-screen alerts. You publish them LinkedIn Updates appear in the LinkedIn social stream right. When your sales prospects log in These are snippets of exposure. That help keep. You “front of mind” in your network. Distributing content and tying it into your profile allows interested buyers to find you determine. If you’re credible and reach out to. You producing relevant content for your ideal target customers will increase targeted traffic to your profile and potentially lead to sales — exactly. What you want from a LinkedIn strategy Here is an example of an article

3) Who’s Viewed Your Profile Who’s Viewed Your Profile works like a “breadcrumb” — an opportunistic trigger for potential buyers to track back and view your profile. A prospect who sees you’ve viewed their profile will often click your image to find out who you are About 1-2% of the time. He or she will invite. You to connect. This occurs. They need your product or service it’s an immediate incoming warm lead Here is an example of seeing who viewed your Profile (wait 6 seconds) How to Optimize Your LinkedIn Profile As.

Responsible for building business and making sales your profile

One key purpose: Tell the prospect. What problem. You solve and why he or she should choose. You to solve. It Here are the template elements to optimize for this LinkedIn strategy: Headshot This is simple Get a professional color headshot done in your normal business attire for your target market If. You want to shortcut. This have a friend take a photo outdoors in a well-lit area. That doesn’t have direct sunlight beaming on you Good locations are next to buildings trees in a park etc. Present a friendly. Yet professional face your customers will relate to. Make sure the background is not too light or too dark for your skin color and clothing What you’re looking for is a good contrasting background — darker. You have light skin / light clothes lighter. You have dark skin / dark clothes. It’s also helpful. If the background is a bit blurred. This focuses the eyes on your face not the background.

Byline The byline is the text right under your name in the Profile Edit view This line of text appears everywhere on LinkedIn including the Who’s Viewed Your Profile and People You May Know areas LinkedIn defaults your job title into. This field That’s completely wrong for selling (although it’s correct. If you’re looking for a job). As a key part of this LinkedIn strategy. You want your byline to describe the SPECIFIC VALUE. You provide to your ideal target customers. Here are some examples: “I Negotiate Insurance Claims Down” “I Solve Divorce-Related Asset Ownership Problems” “Top 1% Producing Sales Agent for the Construction Products Industry” “I Help Families Pay for College” Your Byline is absolutely critical for executing this LinkedIn strategy for selling high value products and services.

Summary Section

Your Summary section should have. All of these elements This is a “magic formula”. That works for any business owner or sales executive: This should be a Long version of your Byline (1-3 sentences) What. You do (put. This in the language of your ideal customer in terms of what problems. You solve what solutions. You bring and what benefits customers get) How. You measure success from your customer’s perspective (eg performance indicators) How. What you do (ie. What makes you different) Who. You want to do business with and who you don’t (be specific) A personal passion or achievement with. One sentence about why it’s relevant (eg Olympic skier = determination donor to the dog rescue shelter = compassion) How to reach. You (email phone social hours) List of your skills and specialties List of keywords your ideal clients search for when looking to buy Experience Section Your Experience should include every job. You had since college (or internships etc. If you’re just out of college). Each position should be described in the language your customer cares about in terms of the benefits you’ve.

Provided For example “saved my clients $X money” or “helped my government customer buy 14000 jet engines with 20% lower failure rate”. Part of this high value LinkedIn strategy is demonstrating credibility. When people read your profile If you’ve only got the last job and it doesn’t say much about what you’ve achieved for your customers then. You leave your prospects with an open gap they’ll tend to fill with “I don’t trust. This person” (authenticity gap) or “I can’t see what’s in it for me” (value gap) On the other hand. If your current and past job history shows a series of benefits delivered and expertise gained potential customers will see. This and view. You as a high value provider not just “some salesperson”.

Education Section

More detail. You put about your education and why it’s relevant to your ideal target customer’s needs the. More likely they’ll view. It as a bonus which increases your credibility authority and authenticity. A lack of education ie “School of Hard Knocks” can also be turned to your benefit. Most customers respect people who have worked hard and earned their way in the world. Skills & Endorsements Skills and Endorsements are a CRITICAL section for our LinkedIn strategy for two reasons:

1) LinkedIn’s search engine uses Skills heavily. When serving up profiles. You want to be endorsed heavily for skills. That match the search terms your potential customers are likely to use. When looking for a solution to buy.

2) Third-party endorsements increase social trust particularly. If the endorser is within the prospect’s industry LinkedIn groups or network. More endorsements. You have from high credibility people the greater the likelihood a prospect will find and contact. You looking to buy your product or service. Volunteer / Causes / Interests Causes and Interests are important for this strategy. Because they show up as a common topic between. You and the second-degree network members. You will target The. More Causes and Interests. You have in your profile the. More likely a second-degree target customer will reach out and connect with. You Projects Have. You built homes for the poor? Written a ground-breaking white paper? Co-authored a Kindle e-book? Given a TED speech? List them in the Projects section Projects reveal your depth and interests and are great topics of conversation. GROUPS Join as. Many relevant LinkedIn Groups as possible.

Your resume is ready. Now you can add it to Linkedin. It will be meaningfull for you if you apply for a job and you must know how to add resume to linkedin profile.

Where your ideal target customers hang out (limit is about 50 LinkedIn groups and you can have 10 outstanding requests to join at any given time). Part of this high value LinkedIn strategy is encouraging relevant second-degree network members to connect with. You The probabilities of inbound connection requests increase. When your prospect can see a common Group membership with. You should also contribute to Group conversations by commenting on other members’ posts and posting non-self-serving content. You want to post sales-oriented content be sure to obey the guidelines and reach out to the Group owner first Groups are great for increasing your credibility but. They can also destroy. It depending on your behavior so treat them with a light touch. FunnelProfit offers. Several high-leverage LinkedIn strategies. That can significantly increase your sales and business growth We invite. You to visit our LinkedIn Services page to learn.